FAQ

Q. What is a QR code?

A QR code is a two-dimensional bar code that can store information in variety of ways. "QR" stands for "Quick Response", as the code can be scanned and decoded at high speed. Conventional barcodes get wider as more data is encoded. 2D barcodes make use of the vertical dimension to pack in more data.

Q. What is special about QR code created on BWScan's platform?

All QR codes created using BWScan's platform are dynamic – meaning you can change any information on the QR code at any time without changing the code itself. So, once you have published the code, you simply use BWScan's platform to update information as needed. For example,

• If you phone number changes, you can update that information without changing the BWScan QR code already printed on your business card.
• If you want to change the website link on your QR code that is printed in your advertisement, you can do it easily through BWScan platform without changing the QR Code.

Q. How do I scan a QR code using my mobile phone?

Use the following steps:

1. Load your BWscan QR Code reader app (download at http://app.bwscan.com) or another QR code reader on your phone.
2. Scan the QR code by steadily pointing your phone camera at a QR code.
3. The app recognizes the QR code and takes you to the link or shows the information in the code.

Q. What do I need to scan a QR codes?

You need a mobile phone with a camera, internet connectivity and a QR code reader app.

Q. Where do I get a QR code reader app?

Go to http://app.bwscan.com on your mobile phone to download a QR code reader app for your phone.

Q. How do I scan a QR code?

Launch the QR code reader app on your phone. Point your mobile phone camera with a steady hand at the QR code to scan.

Q. How do I create my own QR code?

BWScan platform allows you to easily create and manage your QR codes. Click here to register and take a test drive now.

Q. What type of information can I store on a QR codes?

There are endless possibilities.

Ordinary people can generate a QR Code for free and get other people or customers to go to your website, blog, business social media profile, product pages, articles, media sites, your own personal Facebook or other online social networking sites, among other.

It also acts as a business card. Some people are already beginning to generate a QR Code and printing them onto their business cards too.

With QR Codes, it simply means that you now have a bridge between your offline product with online information. The separation between the two is now blurred. What's more, with mobile phones like smart phones, you can get connected to anything that is online, no matter where you go.

Q. Why do we think QR codes are going to make it big?

1. There are currently an estimated of more than 60 million smartphone users in the United States and many more around the world. QR code readers are available for all smart mobile phones with a camera. There is an audience for QR codes that is just waiting to be tapped!
2. It is FREE to generate and use using our platform. You can easily get your own QR code and embed these to your promotional materials, business cards, company letterheads and merchandise. What's more, it is easier to publish QR codes and measure their effectiveness than traditional marketing and Internet marketing combined.
3. You are not limited in terms of length, size and space. Traditional advertising works on limits. You pay for additional airtime, additional advertising space, and additional newspaper columns. But fixing a QR code to your advertisement, you are literally limitless in the amount of information you can include in your ad.
4. More and more people are getting on the Web through their mobiles. Global mobile data traffic has steadily been increasing with the advent of wireless connectivity, high speed Internet and Internet-enabled mobile phones. This upward trend has also been continuously observed since the introduction of the iPhone in 2007.